This course will teach the fundamentals of using the internet for your business. After completion, you will have a better understanding of how to generate leads online for your business, how to track where your customers are coming from and how to communicate with them effectively so that your business can grow using the internet as a tool. Please bring your midday meal for a working lunch.
View upcoming Online Marketing for Business Owners
Lincoln Parks is a 12 year veteran of using the Internet combined with web and mobile technologies to help bridge the gap for businesses, organizations, and individuals. Lincoln speaks, blogs, writes articles, and shares this information freely at lincolnparks.com or webmobilefusion.com.
Lincoln is also the founder of WebMobileFusion LLC, a Digital Marketing Agency based 30 miles south of Atlanta GA, in McDonough GA. After being downsized from Corporate America as a Technical Project Manager, Lincoln decided to start the journey of Entrepreneurship using the skills he has acquired over the many years in the Technical & Marketing space.
Lincoln frequently blogs and attends marketing and social media events, learning and sharing his knowledge of the Digital marketing space.
You can normally find Lincoln online, at a Starbucks, or sharing his experiences in the Community with other Entrepreneurs and Business Owners.
Prerequisites (courses and/or assessment or tests): This course is intended for individuals who want to market their business online. You should have a good command of the English language to understand the program content. You should also have basic computer and internet skills.
All course materials are included in the course fees.
Instructor: Lincoln Parks, entrepreneur, marketing coach, speaker
Target Audience: Any business owner/individuals that want to use the internet to market their business or themselves online.
Student Course Materials: You will need to bring your personal flash drive (at least 4GB) to save course materials.
Equipment: You will need to bring your personal laptop.
Learning Outcomes: Upon successful completion of this course, you will be able to:
Teaching Methodology and Assessment: (Methodology - Lecture, discussions, power point presentations, case studies – Discussion, Q and A, Implement Strategy,
Students will be able to implement an online marketing strategy for their businesses immediately.
Criteria for Successful Completion: To receive a Clayton State University Center for Continuing Education Certificate and CEUs, you must attend 100% of the class, actively participate and complete an evaluation for the course. In addition, you will make a final presentation.
Amount of contact time (in hours) needed to effectively teach this course: 7 hours
Number of IACET CEUs to be offered: 0.7